can (REAL) kobe beef make you your happiest?
check out this funny presentation by writer/journalist ben wallace at the Taste 3 conference this past july. (Taste 3 is sponsored by the Robert Mondavi winery and aims to bring writers, journalists, chefs, winemakers, and others together to explore the relationship between food, wine and art.) watch the video until the end!
fascinating! i wonder if knowing that the brain works in this way is enough to help override our fancy-tendency. might be helpful, especially in this economy! LOL. well, even if not, watching this made me want eat beans and rice for at least for tonight!
by the way, i found the presentation on TED.com a site for the world renowned TED (technology entertainment design) conference. there is ALWAYS fascinating stuff on TED.com and their blog, so check it out!
-S